Have you ever wondered what it might feel like to be a guest in your own restaurant? To see and understand how your operation flows while you’re not present? In today’s competitive market, delivering a memorable guest experience is critical to any operator’s success and we’ve got a suggestion to help you create that visibility.
Mystery shoppers and programs alike are used universally and for a good reason. An unbiased approach to an experience provides slivers of valuable information that can always be tied back to a service strategy plan. Were you offered a choice of sparkling or still water? Did your server inquire about any allergies or dietary restrictions? Were all plates removed when the last guest finished their meal? All these types of questions that pertain to your steps-of-service should be evaluated on a regular basis and should evolve as your guest’s expectations do so as well.
You might be asking yourself: What’s the point of hiring a third-party mystery shop company when I have friends and regulars who can do it for me? The answer is simple; do they have your best interests in mind and do they understand your steps of service, training procedures and execution strategy? If not, are they willing to take the time to learn? For us, we’re obsessed with service strategy execution. We want to know every expectation in your operation from the moment a guest arrives to the moment they leave your establishment.
Let us work with you to create visibility, take action and provide valuable insight into what matters most. Give us a call or shoot us an email and let us learn what success looks like for you and your operation.
– Ryan Stobnicky